How to organize a home appliance repair business. How to start a home appliance repair business

Now in almost any apartment or house there is a huge amount of equipment that tends to fail and break down. Many people do not understand this issue at all, and therefore they often cannot do anything about the breakdowns on their own. And very often, such breakdowns can be easily eliminated, and this is much more profitable in financial plan than buying new technology.



Therefore, at all times, people who could solve these problems were valued, as they say, worth their weight in gold, and found demand for their services constantly. The situation in this field is no exception today. And therefore we will open our own business for the repair of all kinds of equipment, and make sure that this business is universal and includes equipment of various directions. In addition, this type of business should be universal in terms of equipment manufacturers, and work with everyone. And if all these conditions are met, then we have every chance to build a promising and profitable business.

As in every type of business, the equipment repair business has its own problems and nuances that need to be effectively addressed. The main problem in this area is strong competition in this market, and a large number of firms and individual craftsmen who work from home. Such competition forces the latter to greatly reduce the prices of their services, and therefore there is strong rivalry. And maybe in large city it will not be possible to make this business profitable due to the presence of many competitors.

On the other hand, some firms not only do not compete with each other, but also have partners in this business, so to speak, and share their clients with each other. This is possible if these firms occupy a certain niche in this area, and then there is a clear division of labor and differentiation. And the competition is not that strong anymore. Therefore, before opening this type of business, you need to carefully analyze the entire market, and only then make a final decision on its prospects.

Generally a repair business household appliances can be implemented in two different formats. The first business format involves working with only one specific manufacturer of equipment, and it is called a mono-brand salon. Often such service centres are partners of some salons or hardware stores, and carry out warranty and post-warranty service. There are nuances in this direction, and there are both advantages and disadvantages. The advantages include the fact that in cooperation with a salon or a manufacturer, there will be constant availability of orders, and you will definitely not be left without work. And the disadvantages include the fact that the same salons or firms will pay you, and they will set the final prices for the work.

As a rule, your direct customers will be those buyers of equipment from this salon, who have expired the warranty period, and in this case, you can count on a more serious payment for your services, and even then with the filing of the same salons of equipment. Another important factor when choosing the direction of this activity is that stores and salons make very high demands on service centers, and because of this, they have to be equipped according to all modern standards, which of course entails not small costs. And in order to recoup them, you need to have a constant workload, and often the same salon cannot provide this.

The second format of this type of business is the opposite of the first, and includes the repair of equipment from various manufacturers in its services. A multi-brand service center, so to speak. But in principle, such a service center does not depend on the brand of technology at all and is simply a workshop that eliminates product malfunctions. And it is this moment that is the most difficult in this direction, since the master must know design features different household appliances, and they very often differ from each other. Even the same type. Here main question- this is a search for such versatile specialists who are able to work with different equipment of various brands.

And just in this case, there is an opportunity to work quite successfully independently, setting your own prices for repairs and dictating your conditions. This is how this business format differs from the previous one. And the demand for repairs will fluctuate greatly and depend on various factors. Which format to choose for yourself is up to you, but before final decision it is necessary to conduct research and find out all the conditions that are offered by stores and salons of household appliances, and only after that make the final choice in favor of one or another option. The format of your workshop will depend on the city in which this business will be organized. In one case, the first option is better, in the other the second.

After choosing the form of your business, you must register with the authorities state registration... For your work, the easiest way is to issue an individual entrepreneur, as it takes a minimum of time and money investments. If you choose the form of a legal entity, then in this case it is advisable to register an LLC, since only in this case you will be able to pay a flat tax rate. It is advisable to register an LLC if you plan to do this business with a partner in order to eliminate all disagreements.

In addition, the individual entrepreneur is personally responsible for all debts arising in the course of the activity, and therefore is liable with his property before the court, but in this case, debts often do not arise, therefore it will be easier to register the individual entrepreneur. When registering, you need to indicate the correct code of your activity, and it is (OKPD 2) 95.2 Repair of individual consumption items and household appliances.

After all the legal issues, and when we have finally decided on what format our business will be in, we start looking for a suitable premises for the workshop. When looking for a place, first of all, you need to look at the presence of competitors nearby. And build on your specifics. If you plan to repair small equipment, such as mobile phones and other oversized equipment, then an area of ​​10 will be quite enough for one master. square meters... This is the advantage when you are busy repairing small equipment. You don't have to pay expensive rent.

If you plan to repair equipment such as refrigerators, washing machines, and so on, then a lot more space is needed for such a workshop. At least in order to store all finished equipment, and equipment that is in the queue for repair.

When choosing a room, you need to take into account such nuances as the availability of electricity and a bathroom, as well as the opportunity to relax at lunchtime. If you manage to find a suitable room in the city center, then great, if the rent is very expensive, then it's okay, look for a room in the sleeping areas of your city. This works great for large vehicles as people won't want to take them far into the city center. Also consider complex service options, such as when you make a home visit. Therefore, you can work in a complex manner and rent a small room, and repair large equipment at home.

Ideally, of course, have your own large room, in which all equipment will be stored, since not all issues can be resolved at the client's home. But if at the initial stage of work you do not have the necessary funds, then you can work with a minimum workshop in which you will repair small equipment. And already with the development of your client base, you will expand your business.

If you are just starting out and you have absolutely no money to rent premises, then you can work at the client's home, and take small equipment such as mobile phones home for repairs. Thus, you can completely work autonomously without renting a room, but this is only if you yourself are such a specialist. In other cases, you are required to have your own, at least the minimum room for work.

At the very beginning, when you are just starting this business, if you are a specialist, then you can work independently. But after a while, you will still reach the point where you need to delegate work. Therefore, look for specialists in advance who will subsequently work for you. It should be two, and at the initial stage even one master who understands all the technique. It should be a versatile person and an expert in his field. You need to outsource all issues not directly related to work, or you need to deal with them yourself.

When working with large household appliances baths will need the help of loaders who will deliver it directly to the workshop. And most likely you may need to purchase your own car, in which you will transport equipment. A domestic car of such a plan costs about 200 thousand rubles, and it is quite enough to start in this business. When the car is not occupied directly in the process itself, you can carry out cargo transportation on it, which will be additional view earnings. But then, when registering, you must indicate the OKPD code, and when registering, think carefully for the future.

On the back of your truck, you can place an advertisement for your services, and then you can attract additional customers, because a large number of people will see the car in the city. That is, we can conclude that buying a car will certainly pay for itself over time.

Working with different equipment requires a different approach to business. There are some types of equipment that are easier to replace than to try to repair. These are various hair dryers, small electrical appliances and so on. It is advisable to repair expensive mobile phones, since not many will want to buy a new one for themselves, for example, for 10,000 rubles, but rather they will repair the old one for 1,000 rubles. Although if the phone is inexpensive, then a person will not repair it, since components are often expensive, and there is no particular benefit in repairing it.

One of the most popular areas is the repair of large and expensive household appliances, such as refrigerators and washing machines. Almost any specialist can cope with such a repair, and it is very expensive to change such equipment for a new one, and therefore people prefer to repair it. Moreover, refrigerators and washing machines are not as demanding in their functions as phones, and they suit their owners even after the end warranty period... But, for example, a phone that has become obsolete for three or more years, and therefore no one will repair it.

Based on the foregoing, we can conclude that repairing, for example, phones is worth it only as an additional service, or if you can offer the client an inexpensive solution to the problem. For example, change the speaker, or some other minor breakdown. Something that will be much cheaper to repair than to buy a new one. In any case, be guided by the demand and the market of your city, because in different regions Russia and the demand are completely different.

For different types works, and different types the equipment to be repaired will need to be purchased and the corresponding equipment. For small equipment, you need a computer with special software, with the help of which faults will be tested. You will also need special tool kits, small soldering irons and other devices.

The cost of semi-professional equipment starts from 10 thousand rubles, and can reach 100 thousand with a professional version. When working as a mono-brand center, you need to purchase the appropriate professional equipment, which can be omitted in a multi-brand salon. For such large equipment as refrigerators and washing machines, you will need, among other things, other special tools, and primarily professional devices that check and test the electrical system.

Such equipment is not very expensive, unless, of course, the usual semi-professional is used, but if you decide to purchase professional samples, then the cost of one tester can be 10 thousand rubles. All equipment purchase costs depend entirely on what you plan to do and on your budget.
This type of entrepreneurship is distinguished by a low cost of entry into it, but also by low profits. Since the cost of the entire repair is often reduced to replacing an unwanted part, the amount of work for one repair is rarely more than 2,000 rubles, and very often it is equal to 500 rubles. With a very high cost of repairs, it is often easier for a person to buy new equipment.

The most profitable option is a large number of minor breakdowns in which there is no need to replace the part. But often this does not work out and you have to be content with what you have.

Special attention should be paid to advertising this type of business, since in the absence of a sufficient number of clients, you will not even be able to recoup the lease of the premises, not to mention earnings. And you need to do this business for a person who can repair equipment himself and loves to do it. Otherwise, you will not earn anything on this, and it is quite possible that you will even lose. Good luck with your business!

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A business based on the repair of digital equipment, and mainly computers, laptops and phones, is not just monetary, but also surprisingly tenacious. Considering how tightly digital technology has become part of our life, you will not have to complain about the lack of customers. Let's take a closer look at such an enterprise.

The noteworthiness of this business

A very small starting amount makes this enterprise very interesting for aspiring entrepreneurs. As practice shows, in order to open your own workshop you will need, on average, about $ 2,000.

Second positive point is pricing flexibility. In other words, the prices for such services are not regulated by anyone and directly depend on your opinion and your skills.

An important point is the minimum risks in this matter. If you fail to develop your business, you can always wind up it. At the same time, losses will be minimal.

And of course, the positive thing is the ever-growing demand for such services.

What do you need?

In fact, very little is required of you. First you need to register your business in legal form... Here the option with an individual entrepreneur is suitable and this will be quite enough to gain a foothold in a certain niche, build up a good client base and further develop your business.

Basically, your business is ready.

You can do the work right at home, however, as practice shows, having your own retail outlet will increase the flow of customers at times.

You do not need to rent a large room at all. A basement, small enough to accommodate a desktop, and maybe a rack for storing parts and orders, is fine.

Naturally, one more important point in the work of such a business are your professional skills. If you know how to repair electronics and can quickly determine the causes of breakdowns, you will quickly develop your business.

Where to start development?

In the first step, you will not have a large number customers, as they simply won't know about you. You can declare yourself by a very ordinary method - advertisements on the Internet. Notice boards, social networks, thematic forums, all have one thing in common - potential customers.

Since you may simply not have the funds for your workshop at the initial stage, you can start your career by visiting a client's home. Block repair, diagnostics, software- these are your main services at the start.

After gaining a client base and earning the first money, you can go for expansion, specifically in terms of opening your point.

Suppliers

In the process of work, you will need both parts and expendable materials(solder, hot melt glue, thermal paste, etc.). To avoid delays in business, you should worry in advance about finding suitable suppliers. You shouldn't have any problems.

Business expansion option

Many people believe that by opening a second outlet and hiring a person, you can earn twice as much. Unfortunately, this is not always the case. You should expand if you feel the actual limit of your capabilities. At the same time, practice shows that opening a point at the other end of the city in the desire to distribute the load may simply not justify itself. It is much better to expand the only workshop, hire another master, add services. For example, you can visit a customer on request to configure routers, cable TV, and install software.

How quickly the costs will pay off

A service center for the repair of electronics and digital equipment, if there is demand in your area, and there is demand almost everywhere, you can recoup the initial costs after three months. The fact is that more than half of the repair cases will cost you nothing. That is, frequent breakdowns are not technical, but software in nature and you only need to restore the system. In addition, many technical breakdowns require replacement of parts, the cost of which is at the expense of the client. And only about 10% of breakdowns require serious repairs using consumables that take time.

A promising, albeit costly, will be the repair of household appliances as a business. We will tell you in detail how to open a workshop in this direction and what should a budding entrepreneur focus on? After all, the presence of certain skills does not always guarantee success in the service market.

This view business differs in that it can be started both with minimal investment, and invest several million rubles in the arrangement of the workshop. But in any case, with the right approach good specialist over time, it begins to receive a stable income, because the demand for such services is growing every day.

Features of work

Before implementing this business idea, you need to evaluate all the pros and cons of the chosen direction, as well as objectively analyze your capabilities. There are certain subtleties here:

1. Only a person who is well versed in the nuances of the operation of most electrical appliances can repair equipment. Therefore, to begin with, it is imperative to learn how to repair at least some devices in order to be able to provide services of narrow specialization. The versatility of the wizard is the key to the rapid expansion of the client base.
2. Modern technology differs in that the fashion for it is rapidly changing. There is no point in repairing most of the devices, since spare parts for them are not produced by manufacturers or are too expensive.
3. In order to save the initial investment, you can start working on a call to home. This gives a chance to develop the business gradually, purchasing equipment and renting premises only when the first profit from the activity comes in.
4. In some cities, it makes sense to open several points of reception of equipment at once, which will significantly increase the number of orders.
5. In this area, there is high competition between workshops. In addition, warranty and post-warranty services are also offered by manufacturers themselves, who cooperate with stores or have their own service centers. Therefore, in order to break through, you need to competently think over the entire development strategy.

If we talk about where to start entrepreneurial activity then it is better to carefully analyze the market. For this, competitors, prices, services offered, consumer demand and their ability to pay are assessed.

Sometimes it makes sense to establish cooperation with similar firms, occupying related narrow areas and mutually beneficial exchange of clients. For example, a workshop that specializes in refrigerators might recommend a service professional washing machines without prejudice to their activities.

Business format

A home appliance repair workshop can look different - from a small room where only small devices are accepted, mainly telephones, televisions, kettles, to a reputable company that maintains large refrigerators, washing machines, boilers, etc.

It is also worth deciding what the concept of your establishment is. There are two main options:

• You act as an independent company that repairs any equipment of all renowned manufacturers.
• You are an official representative for warranty and post-warranty service of a certain brand and do not take on products of other brands. Often franchises operate on this principle, where the business owner is forced to obey corporate rules. But you can cooperate in this way and being a more independent unit.

In the first case, you yourself will have to earn a name and reputation in the market, but you yourself decide in which direction to move and what policy to use for development. The second option often turns out to be too expensive and unprofitable for a beginner, although it offers a well-known brand and a certain audience of customers in return.

Each case has its own pros and cons. You just need to decide whether or not it will be profitable to cooperate with a company or it is better to give preference to less publicity, but significantly expand the circle of potential customers by servicing various equipment.

Registration questions

If you carry out repairs with your own hands and offer services only to private clients, then it is enough to issue an IP ( individual entrepreneurship). But in the case of a prospect for expansion and the appearance of clients in the form of organizations, it is still better to open an LLC (legal entity).

The tax regime is more often chosen by UTII, in which it is enough to pay a fixed rate. Although at high costs for spare parts and various equipment, replenishment of tools, it makes sense to give preference to the simplified tax system, according to which deductions will depend on the difference between the company's income and expenses.

Be sure to indicate the correct OKVED code. In this case, 52.72 is suitable, in which we are talking about the repair of household products. note that individual entrepreneur, especially when doing work at the client's home, it is allowed not to have a cash register. True, in this case, you will have to maintain strict reporting on special forms, which are also registered in tax office.

Activities for the repair of household appliances do not require unnecessary checks by SES and other authorities. True, when arranging a workshop, you still have to go through the control of the GUI, which will check the availability fire alarm, fire extinguisher, emergency exit and wiring security.

You don't need a license for this kind of work either. But some firms decide on voluntary certification, thanks to which they can carry out technical expertise. Also, this move helps to significantly increase customer confidence and raise the reputation of specialists on new level.

Room selection

If we talk about the place where the workshop will be located, then there are several options:

1. City center - although the rent will be high, the convenient location will provide a large flow of customers.
2. Sleeping area - you can significantly save on the monthly rent for the premises, as well as avoid high competition.
3. Place reception points for equipment in different parts of the city, and carry out the repairs somewhere in a more convenient and cheaper building.
4. To do work at the client's home without renting a dedicated office.

If you are going to gain the trust of a potential audience, as well as offer maintenance services for a wide variety of equipment, then it makes sense to rent a room of 20-70 sq. m. It should be convenient to place a reception point, an office for the master, utility rooms. Keep in mind that the larger the items you repair, the more space you need to store them.

Necessary equipment

A home appliance repair business can also be organized when minimal investment... To do this, it is enough to buy a simple set of tools and inexpensive diagnostic devices. But to create a serious workshop where a wide variety of household appliances, you will have to worry about the availability of special equipment:

• oscilloscope;
• soldering irons;
• testers;
• hand tools(screwdrivers, spanners);
• ammeter;
• spectrum analysis;
• frequency counter;
• hot air soldering station;
• digital multimeter;
• power unit;
• consumables - lubricants, sealants, gaskets, rubber bands, etc.

To arrange the premises, you will have to buy some furniture, comfortable table for the master, shelves and racks for storing spare parts and tools. If you accept oversized equipment for repairs, then you will definitely need freight transport for its transportation. It is enough to purchase inexpensive model GAZelle, which has good capacity and cheap service.

Please note that the speed of repair largely depends on the ability to obtain the required parts from direct suppliers. Therefore, make sure that the most popular parts are always in your warehouse or arrive in short term after ordering. At the same time, pay attention to their quality and originality, otherwise you will not be able to provide a guarantee to the client.

Sometimes it makes sense to purchase obsolete refrigerators, washing machines and other equipment, since some customers will want to repair similar products, but it will not be possible to find old spare parts on the market. Build your own assortment of available parts to get the job done that no one else can do.

Do you need staff?

If you decide to open a repair shop and deal with all the issues yourself, then this will significantly save start-up costs. But over time, as the company grows, you will have to hire assistants:

1. Masters - the more there are, the faster you can serve customers and take an unlimited number of orders.
2. Dispatcher - is needed when calls are received much more often than the owner has time to receive them personally.
3. Accountant - can be a visiting person or perform work in outsourcing mode.
4. Driver and loader - for delivering equipment from customers to the workshop and back.

When selecting professional craftsmen, pay attention to their skills, abilities, versatility. Sometimes it makes sense to hire a less experienced person and teach him all the subtleties. This will help save on wages, and you will also have confidence in the specialist's skills.

The higher the competition in a city, the more important it is to pay attention to the marketing strategy. Inform the population about the services provided, promotions, the quality of work by all available ways:

• hand out business cards;
• Install a noticeable sign above the workshop entrance;
• place advertisements in print media, at entrances in the immediate area, at bus stops, on buses, etc.;
• create your own website, which contains a list of basic services, an address and telephone number for communication, as well as reviews of satisfied customers;
• use the Internet to promote and form a good company image;
• it makes sense to establish cooperation with stores of household appliances or various similar workshops that differ in a different specialization;
• place the company phone on your own transport (personal and cargo from the company).

It also makes sense to get a few large customers in the form of organizations, receiving regular orders from them for the maintenance of equipment. And remember, the best ad is word of mouth. If customers leave you satisfied, they will definitely recommend your workshop to all their friends and acquaintances. Therefore, always try to do the job efficiently and quickly.

Free download here as a sample.

Financial component

The general indicators of the project's profitability are estimated at only 6-10%, which can scare off start-up entrepreneurs. But it should be understood that even with a slow return on investment, the profit promises to be stable.

Much also depends on what capital investments were at the start. After all, sometimes masters start their business with minimal cost and they buy additional equipment or tools only when the income covers the monthly needs.

When drawing up a business plan, most of the money has to be spent on the purchase of equipment:

To these costs, you will have to add another small amount for paperwork, and also keep in mind that you need to pay monthly Communal expenses, labor of hired craftsmen, taxes, etc.

If we talk about the profitability and payback of the project, then it largely depends on the number of clients served, the complexity of completing tasks, established rates and other factors. For example, for a home visit, you can additionally take 500 rubles, and the repair itself can be assessed depending on the size of household appliances:

1. Overall dimensions - 8,000 rubles each.
2. Average - 3,000.
3. Small ones - no more than 1,500 rubles.

When providing additional services, for example, from the sale of spare parts, you can count on other sources of profit. But in general, with the cost of a minimum set of equipment, it will be possible to recoup the start-up investment no earlier than in 1-2 years.

Video: repairing household appliances at home or in a workshop.

Today it will not be difficult to get a loan for the purchase of new household appliances. And all because special organizations offer favorable conditions for receiving money. However, not every person is ready to take new loans and worsen his life with some kind of debt to government organizations. It follows that household appliances are handed over for repairs in order to give them one more life.

Therefore, a business idea: repairing household appliances at home will be an excellent solution for every person who has decided to start his own business without any serious financial investments. It should be noted that such a business can bring good income at any time of the year. And all because not only individuals, but also legal entities need such services. At the same time, the masters can be summoned to any area of ​​the city and even outside of it. Naturally, such services will have a very high cost.

Home Appliance Repair as a Business: Advertising Campaign

To realize the idea of ​​home appliance repair as a business, you need to take care of a competent advertising campaign. In this case, the most important thing is to inform the residents of the city that a new company has appeared on the service market with high-quality and at the same time fast service. In addition, it is necessary to mention the cost of such services. Here it should be remembered that customers can only be attracted by favorable prices... Therefore, the price must necessarily be reasonable. To attract the first customers, you can hold a special promotion, which will allow the first customers to receive a professional range of services with a good discount. For competent activities in such a service sector, it is recommended to come up with a simple service phone number that will be easy for every potential client to remember.

Home Appliance Repair Business Idea: Business Concept

If you want to know , then you need to find out some of the nuances of such a case. So today modern organizations home appliance repair tools are divided into two types.
The first type includes firms that are subsidiaries, offshoots of a manufacturer's firm. Such firms are also called mono-brand. Such organizations are engaged in the maintenance and repair of household appliances, which was created by this manufacturer.

Monobrand firms can be: affiliated or relatively independent.
Affiliated appliance repair organizations work closely with major manufacturing companies. In general, such organizations are completely dependent on the manufacturer of household appliances.
Relatively independent companies operate on the basis of equal cooperation rights. I must say that such organizations are ready to take on the repair of absolutely any equipment. Multi-brand companies are also involved in the repair of cell phones and professional computers.

Multibrand companies now have many advantages.

• So, this is a high profitability of the business. In this case, there will be no need to pay for the big name of the parent company.
• Extended list of repair services. Such an advantage will help to increase the customer base to the maximum limit.

Description of the services provided
It was already mentioned above that today there can be two types of companies. Therefore, every entrepreneur has a choice in favor of one or another company. However, each company will have to provide repair services:

• any household appliances;
• video and audio equipment;
• office equipment.

You can also repair the heating systems of a private house and apartment.

How to carry out repair work

1. So, first you need to get from the client the equipment that needs repair.
2. Then it is important to identify the cause of the equipment malfunction;
3. After that, it is recommended to start searching and selecting the necessary spare parts for repair;
4. Well, of course, you need to fix any breakdown and eliminate any defect.

Read also the modern publication:
To receive you need to good feedback and to earn an excellent reputation you need to provide quality repair services and offer the shortest possible service times. If you fulfill all the requirements of customers, then you can get not only good reviews from them, but also high-quality advertising.

Features of repair services

To constantly profit from such a business, you must:

• provide warranty service for repaired equipment after its delivery to the client,
• deliver equipment from the client independently to your workshop and bring it back in good condition,
• provide a guarantee for the safety of equipment even if it is impossible to carry out repair work,
• to provide the service "home visit of the master" in order to make renovation work of any complexity.

When organizing such a business, you need to remember that such a service is designed for a society that has an average level of income. Indeed, such people cannot afford to buy new appliances if an old household appliance breaks down. It follows that a workshop for the repair of household items is best located where a large number of people with an average income live. Further promotion of the company is recommended to be carried out with the help of competent advertising. In this case, it is allowed to distribute leaflets, advertise on local television or radio.

Where to begin

Some of the nuances and features of such a business have already been described above. Now it is important to understand where to start a home appliance repair business.

1. So, if you decide to open in your city, then you need to immediately conclude a special contract with the call center. Such an organization will be in charge of supporting your business.
2. Then you should definitely purchase special equipment with which you can carry out professional repair of each household appliance... I must say that the purchase of equipment will have to spend about 100 thousand dollars.
3. If you plan to open a serious company, then you need to find office space... In the office of such a company there will be a workshop for the repair of household appliances and an office where customers will be received.
4. To organize a serious repair company, you need to take care of the selection of personnel. So, for such a business, you need to hire: a chief accountant, a chief foreman and two workers.
5. The next step is to come up with an easy-to-remember number.

What to do if you don't have a decent start-up capital

It has already been said above that the purchase of professional equipment will need to spend considerable cash... However, what to do for those people who do not have. It is worth saying that there is no need to worry in such a matter. After all, if there is a desire, then you can open a similar business with the most minimal investment. So, for work at home you may need: a tester, a soldering iron and an oscilloscope.

As for the premises, with a small budget, you can open such a business at home. At the same time, all work can be performed independently without resorting to the help of additional people.

What can lead to business failure

Now we need to communicate those moments that can lead to the collapse of such a business. So, the home renovation business idea cannot grow if overused:

• Greed. Indeed, saving on quality parts and skilled workers can lead your repair firm to inevitable collapse.
• Overpriced. High price services tend to scare off customers. Therefore, if you do not have professional equipment and there are no quality service specialists, then seriously overpricing is the wrong decision.
• Unscrupulous staff. It must be said that the specialists in the firm must do their job efficiently. In addition, they need to be interested in cooperation. If these requirements are not met, then low-quality work of specialists can undermine the reputation of the company and deprive you of a client base.

Not suitable for everyone. For successful functioning in this area, specific knowledge and experience are required. If you plan to open a small service center, then you can additionally involve people who are versed in technology.

Repairing household appliances will not require serious investments. The main cost item will be tools and components. We will consider the features of work in this area in more detail in the article.

Finding the right format

Repair of household appliances as a business has several directions at once. If the master himself wants to work in this area, then he has the following options for work:

1. Private home renovation... The cost of services will be low, but it will be possible to significantly save on costs in the form of rent. Spare parts for household appliances will not be required here either - you can buy them as needed. However, not all components are easy to find.
2. Collaboration with service center... The bottom line is getting orders. The businessman himself is not engaged in promotion and search for clients. And for the provision of the relevant services, he pays the service center a certain percentage or a fixed amount.
3. Opening your own service center... But here the entrepreneur will have to do his business from scratch, faced with the problems of finding clients, personnel, using effective methods advertising.

Is it profitable or not to open your own repair shop? This niche covers a fairly large market volume - it accounts for about 20-25% of the service sector. The level of income received does not depend on seasonal fluctuations, weather or wealth of citizens, because broken equipment has to be repaired in order to be able to use it in the future.

It is worth deciding whether the organization will repair the equipment of a certain company or all the brands existing on the market at once.

Monobrand firms, in turn, are subdivided into two categories:

1. affiliated (are in close cooperation with the parent company);
2. independent (are equal partners of parent organizations).

If a businessman does not have serious work experience, then it makes sense to start working with a mono-brand company in the form of an affiliate, and only later work in new directions.

Aspiring entrepreneurs often don't know where to start a home appliance repair business. Here it is necessary to clearly define the list of services provided and who they can be provided to.

If you plan to open a small workshop at home, then it is better to focus on serving ordinary citizens. If the company has a sufficient number of qualified personnel, then it is possible to establish work with organizations. With them, you can conclude contracts for the maintenance of equipment or work one-time. The first option will provide a guaranteed income. Work with legal entities promising also because they often use elite equipment, the repair of which is quite expensive.

It is also necessary to decide on a clear list of services. As a rule, service centers repair refrigerators, washing machines, ovens, microwaves, dishwashers. It is not necessary to stop only at work with household appliances. You can expand your range of services:

• Appliances;
• video and audio equipment;
• office equipment;
• repair of heating systems.

To attract as many customers as possible, you should focus on following features work:

1. quality;
2. the speed of troubleshooting;
3. warranty service;
4. home visit.

What will it take to open a repair shop?

For a home appliance repair business to be truly successful, you need to think through all the nuances in advance. For work you will need:

• Specialized tools and other equipment... We need soldering irons, testers, screwdrivers, power supplies. You will not be able to do without specialized tools. Their purchase will require about 30-40 thousand rubles. If there are several employees in the organization, then it is better to purchase several sets of tools at once.
• Repair parts... Better to find a company that would deliver them in bulk. This will significantly speed up the repair process, which is an undoubted plus for work. Additionally, you can sell spare parts at retail, which will allow you to get additional profit.
• Premises... It will be required if the company will not carry out home visits. You may also need a place to reanimate the equipment, which could not be quickly repaired in the client's apartment. It will be necessary to store tools and accessories somewhere. Renting a small space will be sufficient for a start. Subsequently, you will need to think about opening an office and hiring a secretary.
• Register as an individual entrepreneur or LLC... The first option implies a simpler registration procedure. We'll have to choose a taxation system as well. It is most profitable in the field of repairing household appliances to pay UTII. At the same time and buy cash machine it will not be necessary - it will be enough to fill in the strict reporting forms (SRF). When working with legal entities, you can choose the taxation system and the simplified tax system.

Promotion methods

The customer base directly affects the level of the company's income. To attract people, you need to use the right advertising methods. "Word of mouth" in this case will allow you to promote really high-quality services for free. On your own, you can use the following methods:

• placing information in local newspapers;
• posting ads;
• production of a billboard (if there is an office);
• distribution of leaflets, business cards, discount coupons;
• promotion on the Internet (including the creation of a group).

Financial results

Home appliance repair is a profitable and cost-effective business, capable of bringing a monthly income in the amount of 50-100 thousand rubles at the most conservative estimates. Its payback is from several weeks to 2-3 months. When opening a large enterprise, it may take more time to return on investment, since start-up capital will be much higher.